Investor Relations

  • Software company
  • SaaS
  • Artifical intelligence and big data
  • For media intelligence and reputation management
  • Stock market ticker: HYPE
  • Nasdaq First North Growth Market

Hypefactors is a software company, providing AI powered tech for media intelligence and reputation management. A business segment showing rapid growth. Hypefactors combines big data, analytics, innovative AI and machine learning technology to ease users workflow and deliver the facts to document the results. By using Hypefactors’ own state-of-the-art crawling technology, global media mentions across all relevant media channels, are converted to intelligent insights incl. automated sentiment assessment and monetary valuations. The platform also contains other time-saving tools, such as automatically generated media reports, news distribution and mobile apps.

Notice for Extraordinary General Meeting 

Time: Friday 23 of February, 2024 
Place: Hypefactors, Kronprinsessegade 8B, 1306 Copenhagen K

Main subject: Proposed delisting from Nasdaq First North Growth Market Denmark

The Board of Directors proposes delisting. This is primarily based on two factors:

 1. Improved profitability: Delisting will reduce both direct and indirect costs and hereby improve the company’s profit margin. This enhanced margin and improved operations can contribute to a higher company valuation over time. Moreover, a more substantial profit margin will improve the company’s capacity to raise additional capital under more favorable terms for shareholders. 

2. A consistently low trading volume on Nasdaq First North Growth Market Denmark leads to only limited advantages for the company and its shareholders to maintain a public exchange listing. From the perspective of the Board, the real value of the company is not fully reflected in the current share price.

The complete notice, incl. information on how to attend the meeting can be downloaded here: Click to download

To attend the meeting, please request an admission card by sending an e-mail to Please include your VP account number in your email.

Postal vote forms and power of attorney forms can be downloaded here: Click to download

Inside our tech

Invitation: Shareholder Event

What are we actually doing? Now there’s a chance to find out as we open the office doors for our quarterly informal behind the scenes event at Hypefactors – and as a shareholder, you’re invited. CEO Casper Janns, CTO Viet Yen Nguyen and more from the team will be there to enjoy a cocktail with you.

Date: TBA
Time: 16:00
Location: Hypefactors, Kronprinsessegade 8B, 1306 Copenhagen K

16:00: Welcome. Intro to our world of product, tech, competitors, clients and trends
16:20: Technology news and what to expect from us
16:40: Shareholder Q&A – ask us anything
17:00: Beers and socialising
18:00: Thank you

Please register here to attend:

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Casper Janns, CEO
Casper founded and led the communications agency Integral, when insights from the industry made him aware of the need for better, more automated, more measureable, more integrated and more user friendly media intelligence and reputation management technology. Hypefactors was born. Casper has been CEO since 12.03.2015. He owns, through Building Aps, 4,648,744 shares in Hypefactors. Privately he owns 22,500 Hypefactors shares.

Viet Yen Nguyen, CTO
Viet, who has a Ph.D. in computer science, leads our team of data scientists, engineers and other tech developers, has developed technology for business-critical systems, including for the European Space Agency. Viet’s top competence is ‘big data’, ‘data extraction’ and forecasts. Viet has been CTO since 01.12.2016. He owns 250,500 shares in Hypefactors and holds 50,000 warrants in Hypefactors.

Michael Østerlund Madsen, CFO
In control of finances and investor relations. Michael’s expertise in finance, accounting, risk management, and capital markets plus his experience from prior roles as CFO at Nordic Aviation Capital, and as Group CFO at EAC/ØK make him a strong asset for us. Michael has been CFO since 09.04.2021. He owns 74,272 shares in Hypefactors.

Board of Directors

Martin Michael Hansen, Chairman of the board
CEO and partner of the digital advertising agency Yellow Umwelt, eight times winner of the Advertising Effectiveness Award. He has previously held positions at Kunde & Co, Saatchi and TDC. Martin has been a member of the board since 24.09.2019

Pierre-André Montjovet, Board member
Managing Director, Head of M&A and Strategic Advisory in the Geneva based Banque Héritage. Prior to this, he worked at LVMH, Altran, Archer Daniels Midland International and Banque Profil De Gestion. Pierre-André has been chairman of the board since 24.09.2019

Kasper Hülsen, Board member
An industry expert. Kasper has been CCO in the traditional media monitoring company Infomedia. He has also been Vice President of FIBEP, the global industry organization for media monitoring companies. Today Kasper is Growth Executive in Slow Forest Coffe. Kasper has been a member of the board since 19.05.2020

Rafael Cifuentes, Board member
Managing Partner at Precis Digital, a tech- and data-oriented agency group headquartered in Sweden. Over the past decade, Rafael has played a pivotal role in growing the company from just three employees to over 600, with a turnover exceeding 500 million SEK. Precis Digital is now one of the most profitable agencies in its field in Europe, with offices in nine countries across the continent and North America.

Tech platform

Agency director on Hypefactors

Hypefactors goes public

Investor Relations

For investor related questions, please contact:
Casper Janns, CEO

Help us grow the business

As a shareholder, this is your business too – and you can help us grow the business faster. Maybe you know an organisation that could benefit from using Hypefactors for better media intelligence and reputation management? Then we will appreciate if you will tip us about it. Simply fill in the form below or send us an email at Thanks a lot!

Certified advisor

Beierholm Corporate Finance P/S
Østergade 26B
DK-1100 Copenhagen

Kim Harpøth Jespersen, Partner
Mobile +45 5215 0243