Create and distribute
Company announcements, brand stories, product updates or profile pieces – Hypefactors makes it faster and easier to create and distribute impactful content.
Create great content
Create, edit and collaborate with colleagues in one place. Add images, refine your story and prepare it for distribution. With Hypefactors, you have everything you need to craft strong, professional content. Create your press releases in Hypefactors
Spread the word
Once your story is ready, you can distribute it in two ways – all directly from Hypefactors. Whichever route you choose, we track the impact and show you which content performs best with your media contacts.
A. Pitch directly to journalists:
Send personalised pitches using your preferred email account. Add images and files to make your story stand out.
B. Publish to your online newsroom
Amplify your reach on a customised Hype.News newsroom – seamlessly integrated with the rest of Hypefactors. You decide what to publish, how it looks and how it’s prioritised. Journalists, influencers and other relevant stakeholders can easily find and share your content.
Create amazing press releases
Hypefactors supports every step of the workflow: from drafting to collaboration to distribution. The Create section gives you an easy-to-use time-saving workspace that makes teamwork simple when a new press release is in the making.
Effective distribution of press releases
When your press release is ready, Hypefactors helps you deliver it to exactly the right people. Track who opens your emails, see how your outreach performs, and get the monetary value of the coverage generated by your press release. And yes, Hypefactors includes Hype.News, your newsroom service.
Create and distribute your press releases
Consistent storytelling matters more than ever. Hypefactors supports the entire workflow, from content creation to distribution. Our media database tech helps you build targeted lists of journalists, and send your stories to the right outlets. You can also publish to a customised online newsroom that integrates with your company website. Smooth. Simple. Effective.
